Hi, my name is Alex. I am a 23-year-old undergraduate student in Berlin, originally from Northern Germany. I am currently in the senior year of my Bachelor’s studies in Business Administration – Digital Economy.

Academically and professionally, I am most interested in ethical business, entrepreneurial innovation management, public-private partnerships, and transatlantic relations.

Professional Experience

Anabel Ternès Communications

February 2021 – July 2021 // Berlin, Germany

Working student

– Advisor on strategic alignment and personal branding
– Management and development of social media channels
– Preparation of content and design of publications and presentations

Anabel Ternès Communications

November 2020 – January 2021 // Berlin, Germany


– Projects in the media, EdTech and e-health field
– Research and preperation for publications, events, and meetings
– Management and development of Social Media channels

Beuth University of Applied Sciences

December 2019 – September 2020 // Berlin, Germany

Student Assistant – OBERRED project

– Member of the transnational OBERRED project team (Open Badge Ecosystem for the Recognition of skills in Research Data management and sharing)
– MOOC project funded within the Erasmus+ program of the European Union
– Assistance in the preparation and implementation of course modules and the project website

Beuth University of Applied Sciences

April 2019 – March 2020 // Berlin, Germany

Teaching Assistant – Accounting

– Monitoring the new educational partnership with DATEV
– Supervision the technical implementation of DATEV software for undergraduate accounting classes
– Technical and academic support for accounting faculty and students

Urban Media GmbH

May 2018 – July 2019 // Berlin, Germany

Working student – Business Development

– Digital marketer of the Berlin-based Tagesspiegel publishing group, also representing external publishers like Doodle.com, Cicero.de, and Freitag.de
– Supervision of projects, including internal process optimization and automation
– Assisting the Publisher Management team in the acquisition and support of publishers, particularly by preparing presentations, performance analyses, and reports

ALEIF Bettaque und Clausen GbR

February 2016 – April 2018 // Kattendorf, Schleswig-Holstein, Germany

Managing Partner

– Small digital agency, helping SME establish an appropriate internet and social media presence to boost their reach and conversions
– Co-founded and run as a business project alongside high school
– Responsible for financial and accounting tasks in addition to daily operations

Lanne GmbH

May 2015 – January 2016 // Kattendorf, Schleswig-Holstein, Germany

Online marketer for the TimTanne® brand

– Online startup company that sells and ships Christmas trees to businesses and consumers
– Setting up the social media presence for the new TimTanne brand and creating social media concepts
– Production of online ads in social networks and search engines


University of Hagen

2021 – 2027 // Hagen, North Rhine-Westphalia, Germany

Bachelor of Arts in Politics, Public Administration, Sociology

The distance-learning program provides a broad introduction to the political, economic, and social structures and processes of modern-day societies. It conveys theoretical and empirical approaches to describe, analyze and understand actions and decisions of importance to society, e.g. of political parties, public administrations, and organizations.

Beuth University of Applied Sciences

2017 – 2021 // Berlin, Germany

Bachelor of Science in Business Administration – Digital Economy

The program aims to convey crucial future skills besides traditional business knowledge and scientific methods. Some of my favorite classes and focuses throughout the program were Entrepreneurship, Business Intelligence, Socially Relevant Aspects of Digitization, and Brand Management. I volunteered to work in a professorial appointment committee, in the electoral board for the academic self-government, as a tutor at the 2018 freshmen event, and I am an elected member of the student body legislature and its budget committee.

Washington & Jefferson College

2019 // Washington, Pennsylvania, United States

Fulbright Summer Institute: The Urban Turnaround – From Smokestacks to Sustainable Industries

I am proud to be an alumnus of the Summer Institute program for students of German universities of applied sciences, organized by the German-American Fulbright Commission. The program was primarily focused on the far-reaching transition of the Pittsburgh area. U.S. politics and transatlantic relations are among my strongest fields of interest and have further intensified through my participation in the program.

Norderstedt Vocational Education Center

2014 – 2017 // Norderstedt, Schleswig-Holstein, Germany

Abitur diploma (general matriculation standard)

The vocational education center is a public institution of secondary education in the city of Norderstedt. I was a student in the Gymnasium (the highest tier of secondary schools in Germany) program with a vocational focus on Economics. My advanced level subjects were Business Administration and English. The issued diploma is equal to a general education school’s Abitur but the profile is more practically oriented.

Kisdorf Public School

2004 – 20014 // Kisdorf, Schleswig-Holstein, Germany

MSA diploma (intermediate school diploma)

The small public school in the rural village of Kisdorf in the Northern outer metropolitan area of Hamburg is a combined elementary school and integrated secondary school. I grew up here and pursued my MSA diploma (the intermediate path of the tripartite schooling system in Germany) at this school. I was a voluntary student member of the school conference and participated in the youth democracy program “Jugend im Kreistag” (Youth County Council) in the county seat Bad Segeberg.



German (native proficiency, Standard High German)
English (C2 proficiency, American English)
Driver’s License (EU categories: B, AM, L)

Fields of Expertise

New Business Development
Politics and Democracy
Scientific and Business Research
Digital Advertising
Digital/Social Media

Tools & Technologies

Adobe Photoshop
Microsoft Excel
Microsoft PowerPoint
Google Analytics & Ad Manager